Design an elegant logo for ELIFANA (kitchen products brand)

Internet

ELIFANA is a kitchen products brand. The word “ELIFANA” is a fictitious word and it has no meaning in any language. It is all capitals. The target audience of our brand is mostly women. The country of sale is currently the US only. Canadian and/or European markets may be added in the future. The first product under this brand is: Black version: https://www.amazon.com/dp/B07QL39Y41 Blue version: https://www.amazon.com/dp/B0796BY26B The product range can be described as kitchen tools and gadgets. Although it is not yet known which product types to focus more on in the future, we have added some sample product links below to give an idea. Kids lunch box: https://www.amazon.com/dp/B07DTP4Z38 Salad cutter bowl: https://www.amazon.com/dp/B06ZZ2HQ4M Popcorn popper: https://www.amazon.com/dp/B01G7SGOL2 Water bottle: https://www.amazon.com/dp/B01ACAX7OS Splatter screen: https://www.amazon.com/dp/B01GFQFGFQ Reusable drinking straws: https://www.amazon.com/dp/B00KGIANQ2 Digital meat thermometer: https://www.amazon.com/dp/B01IHHLB3W Milk frother: https://www.amazon.com/dp/B01BY9RTNQ Waffle maker: https://www.amazon.com/dp/B01M9I779L Electric kettle: https://www.amazon.com/dp/B07W2YX8LJ Our expectations from the logo: - Suitable for the above product types - Clean and simple appearance - Elegant look (we don't want a childish look) - Suitable to print as a single color. This does not mean that we prefer single-color logo. We just want to be able to use it single-colored, if necessary. Note: Most freelancers use some variations of knife and fork (at least for their first try). We don't prefer a logo like that. Thank you.

We choose red because many kitchen brands use this color on their logos and we believe it adds energy to the logo. But we are really open-minded about designers' color suggestions.