About Daria - Cook to Celebrate, – the company to be branded
Daria – Cook to celebrate is a young company offering food workshops, designing cakes for special occasions and refining the art of bread baking. It is a one person company, working from home and focusing on superb quality, not on quantity.
Daria, a photographer by education, a university teacher by trade and a passionate cook, combines the academic approach of learning (technique, science, culture and history) to the art of photography and superb execution.
Offer and Positioning of the company
- 3 Key products
o Bespoke cakes,
o Food workshops
- 3 Key values
o Elegance and style of the 1920’-1940's
o Celebration & invitation to enjoy food with family and friends
o Learning and adopting a healthy lifestyle
Target audience: men, women, caring about quality, execution, food