Coconuthub got their new other packaging or label by running a design contest:
Organic packaging design with strong holistic natural health cues
Check out Coconuthub's Other packaging or label contest…
Food & Drink
Coconut Hub is a Melbourne based boutique health and beauty company who have built a strong following with active young health conscious consumers with their popular Fresh Young Coconut Water straight out of a coconut. Coconut Hub's Coconut Water is high in nutrients making it a popular choice with active, health conscious consumers. Coconut Hub distribute their products at large festivals through out Melbourne and at Health and Wellness events such as Mind, Body Spirit expo and Fitness and Health Expo. In 2015, Coconut Hub will launch a new range of products that leverage the natural functional properties of the coconut, these include; Organic Coconut Oil Nourishing Coconut,coffee and Cinnamon Scrub Roasted Coconut Chips Fresh young drinking coconut (fresh product, not in a bottle)
What's your vision?
Due to the diversity of Coconut Hubs product range, a variety of packaging formats are being used, however all products will be labelled with adhesive stickers to ensure consistent branding is economically maintained. Label information madadtories: Each product will only have one label which will need to contain all front of pack and back of pack information. Front of Pack Information; Brand Name - Coconut Hub Product Name- Coconut, Coffee and Cinnamon Scrub Weight- 200g Back of Pack Information; Ingredients- Directions- URL- Full product information will be supplied to the winner for final artwork. Design Inspiration and reference: Frankbody.com.au Coconut Hub like the Frank design for the following reasons; 1. Simplicity, character and natural health cues within the design 2. The use of one wrap around adhesive label for both front and back of pack information and tamper evidence security. 3. The colour treatment to differentiate products within the range 4. Strong and consistent branding being maintained on the website
Product Summary. - Coconut Hub requires a new brand design for their product packaging and website - The design direction needs to capture the vibrant and youthful spirit of this boutique company, whilst also projecting strong holistic natural health cues. - Packaging branding will be via printed adhesive labels, on a variety of different packaging formats. - Coconut Hub will retain their current logo, however they are open to seeing different colour treatment if required. - Coconut Hub would like to see how the packaging design direction could be replicated online , to ensure consistent branding is maintained on pack and online. - Final label artwork will be required for 4 labels. - Coconut Hub will re-brief the winning designer if they wish to take the web design concept into production.
A$ 299 Bronze package
Every design category has flexible pricing for all budgets. Other packaging or label starts at €409.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their other packaging or label.
Designers across the globe delivered design magic.
Coconuthub collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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