Howard84 got their new product label by running a design contest:
Create the next product label for Sukkah Hill Spirits
Check out Howard84's Product label contest…
Food & Drink
We create all natural, hand crafted artisinal liqueurs.
What's your vision?
We are looking for a front and back label for our Etrog Liqueur. (An etrog is also known as a citron, but we will be using the term etrog.) This is a high quality, luxury liqueur, handcrafted with pure ingredients. Our customer will recognize this and be willing to purchase a luxury item. We need four labels and cover art for a hang tag. The labels are: 1. Front label 2. Back label 3. Wrap around neck label 4. Six by Eight inch horizontal label for the cases. The hang tag will be as you design it. It will have front/and back design and room for descriptive text, web address and branding on the inside. Design ideas: The bottle is tall and thin,(see the attached images) the liqueur inside is soft yellow, but crystal clear. We would consider tall thin label, round label, square label, we want something that says upscale and elegant. Including some evocative imagery of the fruit and the blossoms etc. would be desirable. We don't have a type face picked out. You can select a logo text style that appeals to you. Technical details: Front label. This is the main imagery which will sell the product. Because this is a regulated alcohol product, there are several elements which must be included: The regs are detailed here: http://www.ttb.gov/pdf/brochures/p51902.pdf 1. It must say Etrog Liqueur 2. It must say 76.5 Proof (we might need this number to change on the final version 3. It must say 375 ml 4. The label needs the brand name "Sukkah Hill", either on the front or back depending on your design. Back Label: 1 We are bottling under two different llc names, so we will need two final versions, one must say: Bottled by EAFD, llc., Los Angeles, CA 90066 the other must say: Bottled by Sukkah Hill Spirits, llc., Los Angeles CA 90066 2. It will need a UPC code. We will provide this to the winning designer to insert into the final design. 3. It will need the text of a government warning. GOVERNMENT WARNING: (1) ACCORDING TO THE SURGEON GENERAL, WOMEN SHOULD NOT DRINK ALCOHOLIC BEVERAGES DURING PREGNANCY BECAUSE OF THE RISK OF BIRTH DEFECTS. (2) CONSUMPTION OF ALCOHOLIC BEVERAGES IMPAIRS YOUR ABILITY TO DRIVE A CAR OR OPERATE MACHINERY, AND MAY CAUSE HEALTH PROBLEMS It must have the "star k" kosher supervision logo on the back. This logo can be small. 1/4 inch diameter. the logo is included in the attached images. The Wrap around neck label will serve as the bottle seal. It will wrap around the neck of the bottle with the top of the label on the bar top cap. It will need to have a place for us to record the batch number. The liqueur is a hand crafted product so every batch is distinct. We want our customer to be able to hunt down bottles from batches they like best. We will handwrite the batch number on the bottle when we seal it. You can put the batch number on the back label if you prefer. If you put it on the wrap around seal it should be positioned so that the bottle can be opened without destroying the batch number. The large label will go on cases. Stores often display product by stacking cases with the top case open. This is not a shipping label, it is part of the product marketing. You could make a single label, or have fun and make different labels for front and sides that play off one another.
Descriptive words: Natural, green, contemporary, fragrant, friendship, lush. Our buyers are upper middle class, professionals, sophisticated. Shop at Pottery Barn, Restoration Hardware. Traditional
Every design category has flexible pricing for all budgets. Product label starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Howard84 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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