My protein bar line is a high-quality protein, low carbohydrate, high fiber protein bar. Only 1 gram of sugar, 5 net carbs. This design is for my COOKIE DOUGH flavor.
Description of the product target audience
Exercise minded individuals and people trying to lose weight. The gender is balanced between male and female. The most common age is 30-40. The bar costs a little more than some of the other protein bars so mid to high income is the target.
I'm looking a simple protein bar wrapper that emphasizes the distinguishing characteristics of the bar.
20 grams of protein
1 gram of sugar
5 grams of net carbs
12 grams of fiber
Flavor is Cookie Dough
What to avoid
I'd like a conservative design that appeals to both genders.