We need a shipping box design for a new company called ‘Little Puku’ (note Puku is an affectionate term for ‘chubby belly’. The packaging will be a ‘pillow box’ manufactured in 350gsm Kraft Card.
We already have a logo – see attached files.
We design themed placements & bibs custom fit the world’s most popular high chair & babies shoulders. For kids - the designs are as unique, fun and vibrant as the meals they splatter all over them!
For parents – they’re an extension of themselves. Just like the clothes they dress their little munchkins in, the pram they’re rocking or the nappy bag swinging from their shoulder.
Whilst the packaging won’t inspire purchase behaviour (goods sold online) – the packaging still needs to be part of the brand experience, differentiate and define quality and give reassurance (qualities paramount to mums of babies and parents of toddlers alike). It also needs to make the product clear and easily understood by the consumer.
• Looking for fun, minimalistic, punchy design.
• White text/imagery only for copy and logo. Open to other colours in the design elements.
• Fun child-like font/s
• Make use of the front and back of the packaging
• I really like the ‘Caralarga’ packaging example provided in the “designs I like” PDF
Packaging on all products needs to clearly communicate the following key design aspects… (may do so visually – see attachment)
• BPA free
• PVC free
• Phthalates free
• Dishwasher safe
• Food Grade Silicone
• baby bib
Design and manufacturing details:
Copyright 2018 – Little Puku
Designed in Australia
Made in China
Brisbane, QLD 4051
Other copy could include a blurb about the product…
Deliciously soft, the Baby Bib is manufactured to go the distance from sibling to sibling. Our materials are safe for our little people and the planet. All styles are stain resistant, dishwasher safe and have a built-in mess catcher. The Baby Bib has an adjustable strap that fits sizes 6 months to 3 years old.
Could also add some fun copy like (if room allows)…
For the slow eater, the sharer, sweet tooth, speedy eater, emotional eater, the critic, the nibbler, picky eater, hands eater, the dropper, the food thief, the finger licker, the over eater, the loud eater and the super food eaters.