Background information
Name to incorporate in the logo
Wanderz
Slogan to incorporate in the logo
Description of the organization and its target audience
Wanderz is a travel app that helps travelers find turnkey, authentic and expert/blogger-inspired travel plans, saving time and energy in destination search before travelling.
Travel plans are created and published by selected travel bloggers and influencers who will collaborate with us.
Published travel plans are consistent and contain detailed day to day program : transport, accommodation, points of interests, activities, experiences, tips & tricks and recommandations.
How it works : the customer provides a destination with preferences (nature, culture, gastronomy, adventure,...) and he will get plans that match his preferences. To see detailed plan the customer has to pay for a monthly subscription.
We target customers seeking hidden gems, customers that have low patience in travel planning, customers that don't have enough time to plan, and people who will travel in group and planning management is difficult
Industry
Travel & Hotel
Visual style
Colors to explore

Other color requirements
Style Attributes
Design inspiration
References
Attachments
Other notes
Product Positionning : we provide original travel plans off the beaten track. People who are seeking hidden gems will love the app.
Added Values : save time when organizing, plans inspired by bloggers & influencer, only 5,99€/month to access all plans, New revenues for bloggers & Influencers.
The market is very competitive and we should have an original world-class logo that can differentiate us from the competition. Some of the competitors are (have a look on their website) :
https://www.rexby.com/
https://www.travogram.com/
https://www.raveltrips.com/
https://wanderlog.com/
https://www.tripmapper.co/fr
The logo should mirror the values of the app : discover the world diffrently, travel off the beaten track, hidden gems, surprise effect, original, authentic.
We don’t expect classic logos similar to the market. Plane, suitecase, sun or montains,…
The logo should be modern, simple and minimalist.
You are free to choose colors and fonts. Deploy your entire imagination.
Selected designer may continue to work with us for other deliveries.
Contest deliverables
1 x Logo
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
Text in logos should be converted to outlines.
Combination between music and the fruit